New York Fashion Week Experience

I spent one week in New York, immersing in the fashion industry.

Day 1: Fashion Mingle event with the industry's leaders and professors, from creative designers, stylist, to fashion entrepreneurs, introducing my personal fashion brand "Eterna".

Day 2: Model fitting in Creative Content Loft

I collaborated with the model company's manager and discussed the details regarding the show dates and specifics.

Day 3: Visited and participated in the behind-the-scenes at NYC's leading garment manufacturer for brands such as Ralph Lauren and Calvin Klein. Met the director of MOOD Designer Fabrics of Project Runway fame. Then, I took a tour at the largest Macy's in the world, expanding my knowledge of its history, marketing concepts, merchandising, and visual concepts and techniques of their Flagship store.

Day 4: Explored and delve into the avant-garde designers at Dover Street Market, visiting the collections of the world's most iconic designers. Analyzed the Flagship stores on 5th Avenue and Madison Avenue to compare and contrast the legacies of these brands and innovative marketing strategies' Status Quo.

Day 5: Work behind-the-scenes at New York Fashion Week · The Green Show as a volunteer and stage assistant planner. It was an unparalleled experience to learn how to produce a fashion show in a variety of iconic NYC venues.

Day 6: New York Fashion Show Day!

Familiarized with the backstage and specific details of how a grande fashion show works, including stylists, volunteers (photographers, videographers), and directors that function within the big system. Received various interviews from big platforms after the show as one of the youngest designers.